Choosing the right email marketing strategy is important as it gives you room for more proper engagement and interaction with your audience. It is also cost-effective and would not burn a hole in your pocket if you went on incorporating it as your marketing strategy.

It is really important for you to understand that a lot of your revenue and increasing conversion depends on your email marketing strategy. 

You need to pay attention to the service you choose and also the features these services provide you in a cost-efficient way. Some of the services allow you to send bulk emails which will come in real handy when you are dealing with a huge number of people at once. It allows you to manage your website visitor in a seamless manner while also bringing in traffic to your website through Email marketing. 

Choosing the right email marketing service is necessary so as not to end up in the spam folder of your audience. If you are someone who is looking for the best email marketing services then I have got you covered.

I have curated a list of the top 7 and the best email marketing services available in the market. They are: 

Constant Contact

This is one of the largest and most popular email marketing services available in the whole world. It is mostly loved by beginners owing to its beginner-friendly interface. 

With this, you can easily customize and also manage your contacts, templates of the mail, marketing calendar, and email lists efficiently. You get to have access to unlimited emails which come with easy tracking and built-in social media tools made for sharing.

It comes with powerful features like drip campaigns, online donations, a/b testing, polls, and surveys that will help in the proper management of your email or newsletters.

Apart from all these, Constant Contact’s customer support is remarkable with phone calls, live chat, community support, and email assistance. It is priced at $20/month for the basic plan and $45/month for the plus plan.

SendinBlue

It is one of the best-known email marketing strategies available which has an extremely easy user interface. It comes with the easiest drag and drops feature which allows you to create and design your email in the most efficient way.

The automation tools of SendingBlue are sending transactional emails, creating workflows, and also follow-up emails and user segments. It also allows you to send bulk emails all at once through their AI algorithm.

The features included are live chat, CRM, ads integration of Facebook, and landing page builder. It is priced at $25/month for a lite plan, $65/month for a premium plan and a free version is also available. 

Mailchimp

Mailchimp is one of the most well-known email marketing service providers available in the world. It comes with the easiest drag and drop system, contacts-group segment builder, autoresponders, and tracking or scaling analytics features. 

The customer support is also great with live chat, email assistance and large number of tutorials library available. Mailchimp can be very easily integrated with WordPress, Shopify, and Magento. 

It is priced at $10.25/month for the essential plan, $15.30/month for the standard plan, and $306/month for the premium plan. Apart from all these paid plans of Mailchimp, a free version is also available. 

GetResponse

GetResponse is one of the most popular email marketing service providers available in the market. It has an extremely easy user interface and also comes with great marketing automation tools for better campaign management. 

Customer support is provided through live chat, phone, and email assistance. It provides a highly responsive landing page, a/b testing, and the subscriber or unsubscribe tracking, and also autoresponders. 

It can also be well integrated with third-party apps or software like SalesForce, Google Docs, and ZenDesk. It is priced at $8.99/month for the basic plan, $29.99/month for a growth plan, and $47.99 for the pro plan. 

AWeber

It is one of the oldest and most popular email marketing service providers available in the market. It provides many forms of integration like with WordPress and makes it easier for you to manage your emails in a seamless manner.

Providing access to HTML templates, autoresponders, a/b testing, list templates, and email tracking with a highly detailed statistic to make management easier. 

Customer support is available in the form of live chats, email assistance, phone support, live webinars, and tutorials on vast topics. It is priced at $25/month for a lite plan, $65/month for a premium plan and a free version is also available. 

ConvertKit

It is a well-known and very well-loved email marketing service used by authors, professional bloggers, and marketers. It has a very easy user interface and powerful features like a/b testing, landing image builder, workflows, and email templates.

The customer service provided by ConvertKit is through email assistance and also lots of tutorial libraries. It also comes with a newsletter referral system, custom Facebook audience, and also subscriber scoring. 

It is priced at $29/month for creator plans, $59/month for creator pro plans.

Drip

Drip is a quite powerful and popular email marketing service provider available. They come with lots of features to make your email marketing seamlessly successful. 

Some of the features are listing groups, email segmentation, split testing service, visual automation workflow builder, and other automation tools. The customer support is extremely good with live chat support, training of automation, free guides, documentation, and webinars. 

It also allows you to send bulk emails while making you stay connected to your customers and audience on a personal level. It also provides you with statistics to show how much revenue you are generating through certain emails. The pricing starts from $19 per month and comes with a free trial for 14 days. 

I hope this was helpful and helped you in choosing the right email marketing service provider for your business.

The post 7 Best Email Marketing Services for Everyone appeared first on Tamas Boruah.

WP Rocket

It is one of the best WordPress plugins available due to its ability to improve your website speed to a great extent. It is really easy to use and quite powerful as compared to other plugins available for WordPress.

You can optimize or customize the file types of your choice and choose from files like HTML and font files. It does not need much work and automatically optimizes your website by turning on settings of your cache like page cache and pre-loading of cache.

It also offers you Imagify, which is a free app to optimize your images all for free and which will help in boosting your website. WP helps in boosting your website performance and create a user-friendly interface. 

It is priced at $49 for a single website, $99 for 3 websites, and $249 for an infinite number of websites all for 1-year support along with updates. 

Pretty Links Pro

It is one of the best URL shrinking WordPress plugins available in the market. Pretty Links Pro help in making your affiliate links shorter and more adaptable to certain changes according to your website.

It is most loved by affiliate marketers and bloggers because it makes sharing and incorporating affiliate links very easy in WordPress. Apart from affiliate links, you can also shorten the URLs of your post or even pages to help you in sharing to social platforms easier and also in email campaigns. 

It is priced at $47.20/year for beginners, $79.20/year for marketers, and $159.20/year for the super affiliates. You will be getting 1 year of updates and also customer support with each and every plan. 

WooCommerce

It is one of the most well-known plugins available for WordPress. There are over more than 5 million WordPress website that is built using this plugin.

The main reason why this plugin is loved by a major number of people is that it is a platform that is open-source for eCommerce built especially for WordPress. 

Due to this, it is highly customizable and provides various integrations option. It is totally free of cost. 

Elementor

It is one of the most popular plugins that is available for WordPress. It is a web page builder plugin that comes with an easy drag and drops feature to make web page building easier.

It is highly customizable and has an extremely easy user interface. This is the reason why it is most loved by beginners and bloggers. It comes with a wide range of elements and features that make your web page building easier.

Elementor also allows integration with third-party apps to help you in better management of your website. 

Elementor is available for free to install and use. If you want to unlock all the features of Elementor, it is priced at $49 for 1 site, $99 for 3 sites, and $199 for infinite websites. 

MemberPress

It is one of the best WordPress plugins available that help in creating membership sites, online courses, and communities. 

It is a premium form of the plugin so it comes with many handy and powerful features like allowing group membership, automation features, and course management. It can also be well integrated with many third-party apps and email marketing platforms like ConvertKit and Mailchimp that will help in the better user interface. 

It also has a 14-day money-back guarantee scheme with no risk if you do not like MemberPress. It is priced at $179/year for the basic plan, $299/year for the plus plan, and $399/year for the pro plan. 

OptinMonster

It is one of the best plugins available for WordPress that is loved by bloggers and business owners alike. This is because OptinMonster is the best of all when it comes to conversion rate optimization of a website. 

It will help you boost sales and engagement by converting uninterested website visitors into subscribing to your newsletter and thus boosting conversions. It comes with a drag and drops feature to give you a user-friendly interface. 

It allows a great deal of personalization to your campaign and marketing strategies so you can boost your conversion rate and visibility. 

It is priced at $9/month for the basic plan, $19/month for the plus plan, and $29/month for the pro plan. But there is a free version that is available which can be obtained after you signup from inside the plugin of WordPress.

All in One SEO

This is a very popular plugin that helps you with all sorts of SEO-related features to increase your traffic. It is used in over 2 million websites and offers the best solution and best features for your page. 

It helps you in integrating and making proper SEO titles, keywords, and meta descriptions for a better ranking of your website or page. It is priced at $99.50/year for the plus plan, $199.50/year for the pro plan, and $299.50/year for the elite plan. 

MonsterInsights

It is one of the most popular Google Analytics WordPress plugins that is available in the market. It is the best in providing you with useful insight on website visitors and the number of engagements. 

This plugin will help you optimize to the best standard of SEO in order to boost your traffic or visitors and increase your revenue exponentially.

A free version of MonsterInsights is available but for the paid version, the pricing starts from $99.50/year for the plus plan, $199.50/year for the pro plan, and $399.50/year for the agency plan.

WPForms

WPForms is one of the best plugins of WordPress that enables you to get in touch with your customers and audience in the easiest and most efficient way. 

The powerful feature of WPForms is customized WordPress user login or registration forms, geolocation tracking, conversational forms, form abandonment, and GDPR friendly. With the help of the WPForms plugin, you will be able to drive more traffic to your website and generate more leads. 

It is priced at $39.50/year for the basic plan, $99.50/year for the plus plan, $199.50 for the pro plan, and $299.50/year for the elite plan. 

PushEngage

PushEngage is also one of the most popular WordPress plugins available in the market that specializes in the push notification. It will help you send customized and targeted messages to your clients or website visitors and event announcements. 

This will eventually lead to boosted traffic and more conversion. It is most loved by bloggers and publishers alike because it seamlessly sends any notification for updates and uploads. Some of the features included in PushEngage are A/B testing, analytics, goal tracking, user segmentation, and reminders for smooth and powerful functioning. 

A free version of PushEngage is available and the paid plan is priced at $9/month for the business plan and $29/month for the premium plan. 

These are the 10 best WordPress plugins that helps you build a great website. We’ll be keep updating this page with more exciting plugins.

The post 10 Must Have WordPress Plugins – Build A Better Website appeared first on Tamas Boruah.

Keyword research has also become an important social media marketing strategy with time. It blends with other SEO tactics to generate organic traffic and drive it to your blog or site. It is an integral part of your blog as it will help in generating and bringing more traffic to your website.

Keywords are short words that are topic-related and people usually search for them when they look up a specific topic. Integrating the right keywords in your blog will help you get more exposure and also bring more traffic to your website, organically.

If you are a blogger or a business owner looking to grow your website by integrating keywords then you have come to the right place. Here you’ll find a list of the 6 best keyword research tools that both beginners and pros use.

Some of the best keyword research tools you can use for your website:

Google Search Console

It is a tool powered by Google and can be used in finding the right keywords for your blog or website. It provides you the report on which of your post is doing great on the Google search list.

It can be used to find opportunity keywords, which are basically keywords in which you rank between 8-20 in Google for a particular keyword.

Ahrefs Keywords Explorer

This is one of the best keyword research tools that you can use to find thousands of profitable keywords in just a few clicks. Yes, that’s right, it has keyword suggestions in thousands. It runs on a really large database which includes about 7 billion keywords, updated monthly. It gives a definitive report on keyword difficulty comparing it to other top-ranking pages for your particular keyword.

Ahrefs provide you with advanced SEO scalable option. This includes your click percentage, percentage of paid clicks, return rate, and searches based on each click.

You can understand why are top-ranking pages more and what can you inculcate to get the same or better results. Ahrefs gives you keywords with the most accurate search volume of the word.

Google Trends

It is another great keyword research tool powered by Google. Google Trends gives you the option to search for a particular keyword and also find out if the search volume is increasing or decreasing over time.

Because you do not definitely want to use a keyword that is not in the search list of people.

Google trend also provides you with a report of how well your particular is doing on YouTube, being the second most well-known search engine. Google trend will be most useful for you if you are someone who is into writing evergreen content, content that will have the same value as facts.

As it can help you find if your keywords will bring more traffic or decrease the traffic over a long period of time.

KeywordTool.io

It is in some way similar to UberSuggest. It is a powerful keyword research tool that can be used to find huge numbers of keywords.

KeywordTool allows you to filter your searches according to what you need. It allows you to analyze your competitor’s site and prepare a detailed report on all the keywords used and how great it is doing in the search list. This you can simply do by copying and pasting their website link.

Overall, it is one of the best keyword research tools that you can use anytime.

Moz Keyword Explorer

It is another powerful keyword research tool that can be used to find the most appropriate keyword for your website or blog. It comes with Organic CTR which gives you the clicks you get if you manage to get in the top 10 of the search list.

With priority, you can be prepared for a definitive score telling you if you should be using or targeting a particular keyword. This will help in determining the route your website will take in the marketing journey. The only thing that people do not like using Moz is because you have to pay for their whole plan to use the feature.

Keywords Everywhere

This is also another powerful keyword research tool that falls in the paid category. Keywords Everywhere give you a detailed report on your particular keyword and also related keywords termed as “People Also Search For”. It helps you analyze and monitor your page thoroughly.

It provides you with accurate keywords and filters our unnecessary keywords which will be useless to you. You can enter your own desired keyword and see if it can be helpful to you by getting their search volumes.

Keywords Everywhere is truly a powerful keyword research tool that everyone should use. It comes as a chrome extension and really does wonders when comes to keyword finding and analysis.

I hope this list of keyword research tools can help you pick the right one for you. We’ll keep updating this page with more exciting tools in the future.

The post 6 Best Keyword Research Tools for SEO – 2021 Updated Tools appeared first on Tamas Boruah.